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Kia

Kia

Kia

The ask was to build a destination hub that will elevate Hyundai’s brand perception and vehicle discovery.

We designed an experience that was adaptive—delivering unexpected relevance by tailoring the experience based on data and behavior; seamless—integrating every aspect of the customer journey by bridging online and offline; and intelligent—reducing friction by making vehicle exploration natural and effortless.

Design Lead
2018

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